Monday, May 10, 2010

2nd Annual Value Driven Pharma: New Dates & Venue Announced for 2010

2nd Annual Value-Driven Pharma Conference - SAVE THE DATE!
October 21-22, 2010 Princeton Doubletree • Princeton, NJ

2010 may prove to be the most important year in the history of the pharmaceutical business. With the passage of healthcare reform, the industry must act now to reengineer their market access strategy for future success and sustainable profits. Following the launch of the industry’s premier market access event Value-Driven Pharma in October last year, we are putting the finishing touches on the 2010 agenda.

Value-Driven Pharma 2010 will provide you with the tools to deliver data and information payers want. Explore risk-sharing contracts, the demand for more outcomes data from payers and the requirements around Comparative Effectiveness Research and pave the way for formulary placement from the earliest point possible in the development cycle.

To find out about what's new to this year's event and to sign up for future updates, visit our webpage here.

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